Do I need Social Media
Crundwell Digital believes social media is an important part in building your digital business. Although not every platform is right for every business.
How would a lawyer benefit from Pinterest? Does you restaurant need a Tumbler page? Is LinkedIn the best place to grow your business? Is Facebook dead?
We hear these questions all the time, our experience will help guide you to putting focus on the areas that will be most beneficial to your business. Crundwell Digital can even help find specialty social networks like Houzz, which is for anyone who works in the building design industry.
Our focus is to make sure your social channels are branded effectively and look good. From there, we train you and your staff on how to best maximize your social channels.
Core Brand Strategy
One items we strongly believe is driving traffic back to your core brand. This is why we make sure your website content feed is setup to be optimized for social media sharing. Crundwell Digital can also setup your team with the tools to auto-post your content to social media.
Crundwell Digital is also a big fan of HootSuite, a social media management tool. We used it when they were a baby owl, and still use it every day.
Facebook Ads/Promoted Content
Facebook advertising is great way to build your social reach and generate new customers and build loyalty. With Facebook Ads you can promote your business Facebook page and generate new likes.
You can also develop an ad campaign based off a wall post that will let you link directly to your website, watch a video or view a photo. These are called promoted posts and appear in the user’s timeline as part of their content feed.
Facebook ads can be highly targeted to the audience you choose: gender, age group, location, specific interests. Facebook Ads will let you choose a cost per click (CPC) or cost per thousand (CPM) model. Social media marketing is perfect for businesses on a budget.
Why advertise on Facebook?
- Facebook is one of the most popular sites on the internet
- Connect directly with your most loyal customers
- Run highly targeted promotions for your brand
- Flexibility to promote a wall post, photo or video
- Quick turnaround, higher engagement than other ad types
- Price point is affordable – great for small businesses looking to start a social media marketing campaigns